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Launching an effective
web site requires more than just copying an existing brochure onto a web
page, but on the other hand it won't necessarily take hundreds of hours
or thousands of dollars. Clearly, a company with the web presence of Amazon.com
invests millions of dollars and has web development staffing numbering
into the hundreds -- but for the largest percentage of firms, a far simpler
site can be both appropriate and highly effective.
Your web site is
like having a sidewalk and street in front of your store. If these don't
exist, many prospective customers will never pay you a visit, or indeed,
even be aware that you are in business. If weeds are growing rampantly
from a cracked, unswept surface, the condition of that sidewalk may reflect
poorly upon your organization. For many of your prospective clients your
web site will be that first impression of your firm. A simple presence
on the Internet is an unbeatable way to increase exposure, enhance organizational
image, and gives you an opportunity to leverage your customer service
resources to best advantage. It is, by far, the lowest cost way of gaining
world-wide, 7-day-a-week, 24-hour-a-day exposure.
By having our professional
graphics and web design staff create your company's website, you can be
assured that your resources are being well-invested.
An unattractive,
cryptic or chaotic website will translate to lost time, money, and ultimately
customers. An effective web site will promote the identity of your business,
is easy to understand and navigate, and will deliver a positive online
experience for your visitors. It will build brand awareness and deliver
the positive online experience that turns visitors into customers.
We
have the skills and experience combining top-notch graphics with effective
text layouts and new media technologies that get your business or organization
the best possible exposure for your investment.
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